Most organization today encourage employees to post or tweet "stock" creatives promoting the organization's product or idea. This became a debate in one of  our private party, with multiple views on this topic.

I personally hate the idea of my "Friend" in the group posting their organizations ads. It feels more like a Friend that I have called for my private party selling Insurance or promoting some MLM scheme, using the opportunity. I am sure the scene that would have flashed in my mind would be of "throwing him out of the balcony" and the cultured part of me will not call him home again.

Is the behavior resulting from the eagerness to be "loyal" , to be "noticed" or just "pride" in belonging to the organization.
Is this behavior an intrusion into personal space of individuals......or am I missing a point. What does etiquette dictate ?